Colors in the primary color palette are the only acceptable colors in which the logomark and signature may be reproduced.
When only a single color of ink is available for printing, any the following colors may be used:
- Maroon (preferred)
- White (reverse)
WHAT YOU NEED TO KNOW
ABOUT WHICH SIU LOGOMARKS TO USE
BLACK SIU LOGOMARK: The black version is designed to overprint light neutral (creams, light greys/heather, etc.) color backgrounds. In the vector file, the highlight inset is set to be "clear" and will take on the background color.
REVERSE-TO-WHITE SIU LOGOMARK: The SIU logomark can be placed on simple, noncompeting photographic backgrounds or illustrations. Use the reverse-to-white version in these situations. In the vector file, the highlight inset is set to be "clear" and will take on the background color.